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The Giving Tuesday Campaign Example You Need to See
A successful Giving Tuesday campaign requires certain thoughtful elements. To help you identify and wrap all of these factors into your page, we sat down with the customer success management team at...
View Article6 Free Online Courses and Resources for Nonprofit Marketers
As much fun as it would be, you don’t have to go back to college every time you want to learn a new skill set. In fact, you likely don’t even need to leave your desk. There are thousands of free online...
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Deconstructing the Online Donor Journey: The State of Modern Philanthropy...
The State of Modern Philanthropy is back with fresh insights around online donor behavior. Subtitled “Deconstructing the Online Donor Journey,” Classy’s 2020 report dives into topics such as...
View ArticleIs Your Fundraising Software Ready for the Biggest Giving Day Yet?
Here at Classy, we’ve had the immense honor of helping nonprofits take time-based giving days, like Giving Tuesday, to the next level each year. In 2019, over 2,000 organizations raised $19.4 million...
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Why Your Nonprofit Should Always Offer a Virtual Fundraising Option
Across industries, the COVID-19 pandemic caused a necessary shift from in-person operations to online activities. Nonprofits in particular were forced to make an aggressive pivot to online fundraising...
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15 Creative Ways to Incentivize or Thank Fundraisers
When someone chooses to fundraise on your organization’s behalf, it’s important to recognize that person’s commitment and deep engagement with your mission. Similarly, because fundraising requires more...
View ArticleHow to Solicit Corporate Sponsors for Your Virtual Fundraising Event
Whether you’re planning a virtual, in-person, or hybrid fundraising event, certain aspects of your planning will remain consistent across types. For example, when it comes to working with sponsors,...
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9 Ways to Become a Conference Networking Champ
Whether you attend a conference in person or virtually, the opportunity for conference networking and making new connections is an invaluable opportunity. Yet this aspect of the experience is often the...
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Insights to Future-Proof Your Fundraising [INFOGRAPHIC]
The State of Modern Philanthropy 2021: Future-Proofing Your Fundraising reveals insights on fundraising success in the wake of a tumultuous year. While Classy’s annual report always seeks to explore...
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How to Set Up Your DIY Peer-to-Peer Fundraising Landing Page
Year-round, or DIY peer-to-peer fundraising, allows your supporters to raise funds for your organization at any point in time. This flexible engagement option can serve as a powerful source of revenue,...
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